House of Hype is a large, immersive entertainment attraction located in the Dubai Mall, and also has a location in Riyadh. It combines art, technology, gaming, fashion, and dining into a surreal, interactive experience designed for all ages.
Experience Highlights
Immersive Worlds: The 100,000-square-foot venue features 18 (or more, depending on updates) themed zones, including “melting cities,” “glowing gardens,” “robotic palaces,” and neon Tokyo streets.
Interactive Entertainment: Visitors can enjoy over 100 experiences, including more than 50 gaming stations, AR-powered scavenger hunts, and spontaneous live performances like flash mobs and dance shows.
Content Creation: The venue is highly “Instagrammable,” with numerous high-tech photo booths, creator stages, and design labs where guests can create music videos, digital fashion, and personalized avatars.
Dining and Shopping: It features unique dining options that offer visually appealing snacks, such as “fried chicken” ice cream and “cotton candy” burritos, along with retail stores selling exclusive, limited-edition fashion and collectibles.
